MIDDIFF

ブランド名：
MIDDIFF（ミッディフ）

ブランドコンセプト：
「変化の途中にある不安定さや差分」。反骨する子供の心を持つ大人像。日常の幸福を知りつつ変化へ飛び込み、その葛藤と感情をデザインへ翻訳し「反骨と共存」を描く。そんなブランドです。

デザイン説明：
インターネットが徹底的に普及した現在、私たちは多様性の尊重と共存を前提に生きています。街にはUKのユニフォーム・USスクールのコード、そしてそれらをミックスしたサブカル的な装いが並走しています。SNSでは各人の“推し”が可視化され、共感と「いいね」が新しい連帯の単位になる。かつての憧れは、今の自分の語彙へと翻訳される。今回のコレクションは、そうした時代にふさわしい新しいワードローブの提案です。

AIを用いた初シーズンとして、私自身の嗜好を正直に反映し、映画「シング・ストリート」をモチーフにサイバーパンク・スクールの感覚を制服記号に重ねました。チェーンやクレスト、ノイズを帯びたテキスタイル、誇張されたVネックとスクールカラー。また映画『24 Hour Party People』の反骨性を引用しつつ、再現ではなく「いまの推し活が当時に介入したら何が生まれるか」を連想しています。

ここからはIMOですが、AIの発想はしばしばファンタジーに傾きがちかと思われます。LLMもモデルによっては推論・学習することが可能ですが、あくまでも膨大なデータを引用したデザインにすぎないです。どうやったらファインアートとして体現することができるのか、はたまた、ファインアートを体現することをAIに任せるのではなくあくまでも同僚として一緒にプロダクトアートを作る友としてAIを使用することが大切だと思いました。
このファッションデザインをよりリアル寄せるためにともて多くのことを考えました。（ディテールの言語化が難しかったです）また、ファッションは必ず身体に戻ります。だからこそ誇張しながらも街で機能する、自分が本当に着たい服として設計しました。

利用した画像生成AIツール名：
Midjourney v7, Open AI, Gemini

Full body runway menswear photo, front view mid-stride, slender young male model with short blond hair and neutral expression, wearing a glossy black leather peaked cap with chain-trim brim and silver studs, industrial venue with grey metal beams and frosted window panels softly blurred, extreme oversized teal V-neck varsity sweater with white neckline trim and three white stripes on each sleeve, sleeves extra long covering hands, slightly distressed asymmetric hem, layered over a burgundy chunky V-neck knit and a light blue point-collar shirt with rounded scalloped collar showing, chain-mail necktie in polished silver and black nickel mix visible in the V-neck, a fine polished silver chain draping from the V-neck collar edge like a subtle necklace, slim black cropped trousers in black wool twill featuring an RGB static-noise micro-dot jacquard (black base with dense red green blue speckles and subtle vertical scanline effect, matte, woven not printed), black glossy leather lace-up ankle boots with thick sole and ankle strap details, patterned socks with beige and black bands visible, left hand holding a small black school satchel with short handles, realistic knit yarn and fabric textures, soft overhead lighting, centered framing, sharp focus, clean surfaces, no signage, unmarked body, editorial photorealism

Full body runway menswear photo, front view mid-stride, slender young male model with center-parted brown hair and neutral expression, wearing a glossy black leather peaked cap with chain-trim brim and silver studs, industrial venue with grey metal beams and frosted window panels softly blurred, extreme oversized darkslateblue (#483d8b) V-neck sweater with extra-long sleeves covering hands, subtle distressed wavy hem and pale gray hand-stitched side seam detail, dense knit texture, two chest patches (round green crest patch and small blue round patch), long twisted drawcords hanging from the V-neck, layered over a black hoodie with the hood out and a royal blue (#4169e1) point-collar shirt peeking, slim black cropped trousers, black glossy leather lace-up boots with thick sole, socks visible with two white stripes and an orange band, shoulder-slung black leather tote bag decorated with polished silver hardware chains studs and charms, realistic knit and jersey textures, soft overhead lighting, centered framing, sharp focus, clean surfaces, unmarked body, no signage, editorial photorealism

Menswear runway full-body shot, front view, walking, slim young male model with center-parted brown hair and a neutral expression, wearing a glossy black leather peaked cap with chain-trim brim and silver studs, softly blurred view of an industrial building with gray metal beams and frosted window panels, a very oversized black V-neck sweater-poncho with asymmetrical draping and long sleeves covering the hands, white trim at the neckline, three-quarter sleeves, white stripes along the front, a subtly distressed scalloped hem, a green chenille varsity script patch at the right hem, an exposed pale gray hand-sewn seam from the left shoulder to the hem, and a black tailored jacket with notched lapels (light pinstripe) and a long braided drawcord with a tassel hanging down to the chest, layered over a charcoal micro-dot button-down shirt, slim-fit black cropped pants, thick black shiny leather lace-up boots, socks with two visible white stripes and an orange band, shoulder-slung black leather tote bag decorated with polished silver accessories--chains, studs, and charms, realistic knit and suit textures, soft overhead lighting, central framing, sharp focus, clean surfaces, unmarked body, no signs, edited photographic realism

A full-body shot from the menswear runway, taken from the front, mid-walk, slender young male model with center-parted brown hair and a composed expression, wearing a shiny black leather peaked cap with chain trim and silver studs, industrial venue softly blurred with gray metal beams and frosted window panels, extremely oversized deep sky blue V-neck sweater with long sleeves covering hands, slightly distressed wavy hem and pale gray hand-sewn side seams, tight knit texture, two chest patches (round green crest patch and smaller round blue patch), long twisted drawcord hanging from the V-neck, layered over a black hoodie with the hood open, revealing a royal blue point-collar shirt, add an oversized V-neck detachable collar bib with crisp white trim hanging around the neck and clearly visible over the sweater, slim black cropped pants, thick-soled shiny black leather lace-up boots, socks with two white stripes and an orange band visible, black leather shoulder tote bag adorned with shiny silver hardware chains studs and charms, realistic knit and jersey textures, soft overhead lighting, central framing, sharp focus, clean surfaces, unmarked body, no signage, editorial photorealism

Full body runway menswear photo, front view mid-stride, slender young male model with center-parted brown hair and neutral expression, wearing a glossy black leather peaked cap with chain-trim brim and silver studs, industrial venue with grey metal beams and frosted window panels softly blurred, extreme oversized deep burgundy V-neck sweater with extra-long sleeves covering hands, subtle distressed wavy hem and pale gray hand-stitched side seam detail, heather knit texture, two chest patches (round green crest patch and small blue round patch), long twisted drawcords hanging from the V-neck, layered over a black hoodie with the hood out and a red-and-white gingham point-collar shirt peeking, slim black cropped trousers, black glossy leather lace-up boots with thick sole, socks visible with two white stripes and an orange band, shoulder-slung black leather tote bag decorated with polished silver hardware chains studs and charms, realistic knit and jersey textures, soft overhead lighting, centered framing, sharp focus, clean surfaces, unmarked body, no signage, editorial photorealism